A health system in Asheboro, NC, that I worked with for over twelve years. Campaigns included a patient centered experience of the values of Randolph Hospital, a tv spot for the Human Motion Institute, and the "Seeing a little more blue around town" tv spots, which were to raise awareness that Randolph Hospital had changed it name to Randolph Health and more blue was appearing all over town with the signage of the various physician offices and treatment centers. Other campaigns also included materials and a TV spot for the Cancer Center.
I conceptualized the creative, art directed the video and photo shoots, designed their print ads and direct mail, and guided the production of the custom music in the tv spots. I also did the video editing on some of the tv spots (and have even been known to shoot some of the footage).